{"id":13009,"date":"2026-09-11T20:25:00","date_gmt":"2026-09-11T18:25:00","guid":{"rendered":"https:\/\/apparis.hr\/en\/?p=13009"},"modified":"2026-09-22T09:38:53","modified_gmt":"2026-09-22T07:38:53","slug":"beach-bar-surf-makarska","status":"publish","type":"post","link":"https:\/\/apparis.hr\/en\/beach-bar-makarska\/","title":{"rendered":"Case study: Beach bar and art-deco"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<div class=\"ap-blog\">\n<p style=\"text-align: left;\">The client asked for something that doesn&#8217;t exist in the Apparis catalogue: <strong>a professional beachfront hospitality unit<\/strong> that looks like a surf bar, works as a party zone and closes into a secure whole in a single move. We don&#8217;t just manufacture custom modular units \u2014 we <strong>design them from the first sketch<\/strong>. We found our inspiration in Streamline Moderne architecture: aerodynamically rounded volumes, horizontal speed lines and smooth roof bands inspired by nautical aesthetics.<\/p>\n<p style=\"text-align: left;\">Our two key reference motifs come from the Streamline Moderne era \u2014 the 1920s to the 1940s. The first motif is precisely those coastal pavilions and their interiors \u2014 smooth rounded volumes with a rhythm of lines that become the landmark of a beach. The second is the classic bar cabinet with tambour doors \u2014 slats gliding along a curved track, hiding the entire bar inside an elegant oval form.<\/p>\n<div style=\"display: flex; gap: 16px; align-items: flex-start; justify-content: center; flex-wrap: wrap; margin: 20px 0;\">\n<figure style=\"margin: 0; text-align: center;\"><img decoding=\"async\" class=\"ap-photo\" style=\"height: 300px; width: auto; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/streamLineInterior.jpg\" alt=\"Streamline Moderne coastal pavilion interior from the 1930s, inspiration for an oval surf bar\" \/><figcaption style=\"font-size: 0.85em; color: #777; margin-top: 6px;\">Streamline Moderne interior (1930s) \u2014 rounded forms and a rhythm of lines<\/figcaption><\/figure>\n<figure style=\"margin: 0; text-align: center;\"><img decoding=\"async\" class=\"ap-photo\" style=\"height: 300px; width: auto; border-radius: 16px; object-fit: cover;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/bar-cabinet-web.jpg\" alt=\"art deco bar cabinet with tambour slats, inspiration for the surf bar's accordion doors\" \/><figcaption style=\"font-size: 0.85em; color: #777; margin-top: 6px;\">Bar cabinet with tambour doors \u2014 slats following the curve<\/figcaption><\/figure>\n<\/div>\n<p style=\"text-align: left;\">We merged those two motifs into a single object: the pavilion became the oval volume of the bar with its accentuated roof band, and the tambour slats were built at full scale \u2014 as accordion doors running around the entire perimeter, opening and closing with the same logic as the cabinet doors. The surf bar is, in essence, an art deco cabinet scaled up to architecture.<\/p>\n<p style=\"text-align: left;\">The result is an oval surf bar that serves guests in 360 degrees, opens in under 5 minutes and arrives on site in one piece \u2014 ready for its first cocktail shift. So how do you get from a hundred-year-old reference to a unit working on a beach in Makarska today? Here&#8217;s the whole process \u2014 in numbers, sketches and welds.<\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: center;\">The project in numbers<\/h2>\n<div style=\"display: flex; gap: 12px; justify-content: center; flex-wrap: wrap; text-align: center; margin: 20px 0;\">\n<div style=\"flex: 1; min-width: 130px; padding: 20px 10px; border: 1px solid #ddd; border-radius: 16px;\"><span style=\"font-size: 2em; font-weight: bold;\">[120+]<\/span><br \/>\nhours of design and engineering<\/div>\n<div style=\"flex: 1; min-width: 130px; padding: 20px 10px; border: 1px solid #ddd; border-radius: 16px;\"><span style=\"font-size: 2em; font-weight: bold;\">15 m\u00b2<\/span><br \/>\nof custom-built bar<\/div>\n<div style=\"flex: 1; min-width: 130px; padding: 20px 10px; border: 1px solid #ddd; border-radius: 16px;\"><span style=\"font-size: 2em; font-weight: bold;\">50+<\/span><br \/>\naccordion-door slats<\/div>\n<div style=\"flex: 1; min-width: 130px; padding: 20px 10px; border: 1px solid #ddd; border-radius: 16px;\"><span style=\"font-size: 2em; font-weight: bold;\">360\u00b0<\/span><br \/>\nof serving counter<\/div>\n<div style=\"flex: 1; min-width: 130px; padding: 20px 10px; border: 1px solid #ddd; border-radius: 16px;\"><span style=\"font-size: 2em; font-weight: bold;\">&lt; 5 min<\/span><br \/>\nfrom closed to open<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h2>The challenge: curve around everything the standard offers<\/h2>\n<p>A standard container is a rectangle \u2014 and a rectangle doesn&#8217;t serve guests from all sides or look like a beach landmark. Our task was to go around, quite literally, everything the standard offers: oval geometry means there is no off-the-shelf profile, fitting or track we could simply order from a catalogue.<\/p>\n<p>There was an additional operational requirement: a unit on a public beach must close every night into a secure, vandal-resistant whole \u2014 and open in the morning within a couple of minutes, without tools and without two workers on ladders.<\/p>\n<p>&nbsp;<\/p>\n<h2>The design process: from sketch to production documentation<\/h2>\n<p>The answer to both requirements was found precisely in the tambour principle from the inspiration photos \u2014 it just had to be proven at full scale. Through 3 design iterations and 10+ 3D visualisations, every custom bar we build goes through the same path:<\/p>\n<ol>\n<li>Brief and moodboard \u2014 together with the client we define purpose, capacity and visual direction. This is where the art deco reference was born.<\/li>\n<li>Concept sketches and floor plan \u2014 we work out the oval geometry: counter diameter, slat radii, equipment positions and staff circulation.<\/li>\n<li>3D visualisations \u2014 the client sees the unit on the actual location before the first sheet of metal is cut.<\/li>\n<li>Structural engineering and production documentation \u2014 every slat, joint and bracket gets a workshop drawing. Design, engineering and documentation are created under one roof.<\/li>\n<\/ol>\n<figure style=\"margin: 20px 0;\">\n<div style=\"display: flex; gap: 12px; justify-content: center; flex-wrap: wrap;\"><img decoding=\"async\" style=\"flex: 1 1 45%; min-width: 340px; max-width: 100%; height: auto; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/owo-vr3-3-1024x576.jpg\" alt=\"3D render of the oval surf bar in Makarska, design by Apparis\" \/><br \/>\n<img decoding=\"async\" style=\"flex: 1 1 45%; min-width: 340px; max-width: 100%; height: auto; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/owo-vr3-2-1024x576.jpg\" alt=\"3D visualisation of a custom oval surf bar with accordion doors\" \/><br \/>\n<img decoding=\"async\" style=\"flex: 1 1 45%; min-width: 340px; max-width: 100%; height: auto; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/owo-vr3-1-1024x576.jpg\" alt=\"render of an oval cocktail bar with an art deco roof band\" \/><\/div><figcaption style=\"font-size: 0.85em; color: #777; margin-top: 8px; text-align: center;\">Concept variants \u2014 the same oval geometry and roof band, three treatments of the perimeter: a full tambour shell, an open counter with a covered bar top, and a hybrid version. Each variant was tested on the actual location through 3D visualisation before the final one was chosen.<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h2>Structure and materials: built to withstand the coast<\/h2>\n<p>Paper endures everything; the coast does not. Salt, UV radiation and wind are merciless to seaside equipment, so every material in the documentation was chosen against that criterion:<\/p>\n<ul>\n<li>Load-bearing steel structure \u2014 [hot-dip galvanised and powder-coated], welded in our own production facility and dimensioned for wind loads on an open beach<\/li>\n<li>50+ accordion-door slats with protective coatings, gliding along a curved track around the entire perimeter, with no visible hardware<\/li>\n<li>Roof cornice in a RAL colour of the client&#8217;s choice \u2014 the unit&#8217;s visual signature, prepared for a logo and lighting<\/li>\n<li>Moisture-resistant slatted wooden ceiling with integrated LED and scene lighting<\/li>\n<li>Floors and finishes for heavy hospitality traffic \u2014 anti-slip, corrosion-resistant and easy to maintain.<\/li>\n<\/ul>\n<figure style=\"margin: 20px 0;\">\n<div style=\"display: flex; gap: 12px; align-items: center; justify-content: center; flex-wrap: wrap;\"><img decoding=\"async\" class=\"ap-photo\" style=\"height: 320px; width: auto; max-width: 100%; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/konstrukcija-logo.jpg\" alt=\"surf bar under construction, steel structure and wooden cladding, Apparis production\" \/><br \/>\n<img decoding=\"async\" class=\"ap-photo\" style=\"height: 320px; width: auto; max-width: 100%; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/zatvoren-logo.jpg\" alt=\"work in progress, tiling and slatted wooden ceiling of the oval surf bar, Apparis\" \/><\/div><figcaption style=\"font-size: 0.85em; color: #777; margin-top: 8px; text-align: center;\">Work in progress \u2014 three materials meeting: metal carries, wood warms, ceramics last.<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h2>The solution: professional bar equipment in an oval floor plan<\/h2>\n<p>While the exterior is a sculpture, the interior is a service machine. The inside follows the oval logic: 15 metres of work surfaces, professional refrigeration, cocktail stations, an espresso machine and a POS till are laid out with no dead corners \u2014 the bartender has everything within reach even at peak pressure.<\/p>\n<p>The massive bar top with its natural rope detail lifts the experience far above what anyone expects from a &#8220;modular unit&#8221;. This is a party hub that guests photograph.<\/p>\n<p>&nbsp;<\/p>\n<div style=\"display: flex; gap: 14px; align-items: center; justify-content: center; flex-wrap: wrap; margin: 20px 0;\"><img decoding=\"async\" class=\"ap-photo\" style=\"height: 420px; width: auto; max-width: 100%; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/strana-logo.jpg\" alt=\"oval surf bar in production, accordion doors, Apparis\" \/><br \/>\n<img decoding=\"async\" class=\"ap-photo\" style=\"height: 420px; width: auto; max-width: 100%; border-radius: 16px; object-fit: cover;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/arial.jpg\" alt=\"aerial view of the SURF beach bar in Makarska, oval floor plan by the sea\" \/><br \/>\n<img decoding=\"async\" class=\"ap-photo\" style=\"height: 420px; width: auto; max-width: 100%; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/bar-interijer-logo.jpg\" alt=\"interior of the oval surf bar, work surfaces and slatted wooden ceiling\" \/><\/div>\n<p>&nbsp;<\/p>\n<h2>Logistics: to the beach in one piece<\/h2>\n<p>The unit was fully manufactured and tested in our hall \u2014 including a trial opening of all the slats and hook-up of the equipment. It arrived at the location in Makarska assembled, in one piece, and commissioning took 1 day of installation plus power and water connections.<\/p>\n<p>Off-season, the bar closes up and is protected from the elements, with the option of relocation \u2014 an investment that doesn&#8217;t depend on a single location.<\/p>\n<p>&nbsp;<\/p>\n<h2>Budget and timeline: what to expect<\/h2>\n<p>Every project is different, but roughly, for a unit of this level:<\/p>\n<ul>\n<li>Design and engineering: 3\u20134 weeks, 120+ hours of designers&#8217; and engineers&#8217; work<\/li>\n<li>Production: 6\u20138 weeks from sign-off of the production documentation<\/li>\n<li>On-site installation: 1 day<\/li>\n<li>Investment: depends on size, equipment and level of customisation \u2014 we prepare an exact quote after the first meeting.<\/li>\n<\/ul>\n<p>If you buy a ready-made container from a catalogue, you&#8217;ll pay less \u2014 but you&#8217;ll get a box like every other beach has. A custom bar is an investment in recognisability: a unit that guests photograph is free marketing every season.<\/p>\n<p>&nbsp;<\/p>\n<figure style=\"margin: 20px 0;\">\n<div style=\"display: flex; gap: 14px; align-items: center; justify-content: center; flex-wrap: wrap;\"><img decoding=\"async\" class=\"ap-photo\" style=\"height: 460px; width: auto; max-width: 100%; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/bar-logo.jpg\" alt=\"watercolour sketch of the oval surf bar, Apparis concept design\" \/><br \/>\n<img decoding=\"async\" class=\"ap-photo\" style=\"height: 460px; width: auto; max-width: 100%; border-radius: 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/makarska-beach3-web.jpg\" alt=\"oval surf bar in operation on the beach in Makarska, guests at the counter, Apparis Grupa\" \/><\/div><figcaption style=\"font-size: 0.85em; color: #777; margin-top: 8px; text-align: center;\">From sketch to real life \u2014 the concept illustration and the bar in operation on the beach in Makarska.<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h2>Design as a service, not an add-on<\/h2>\n<p>This project best shows what sets Apparis apart: we don&#8217;t deliver boxes \u2014 we deliver concepts. Colours, materials, the roof band and the details were executed according to the client&#8217;s visual identity \u2014 the SURF branding, logo and illustrations are integrated into the very facade of the unit.<\/p>\n<p>From the art-deco-inspired moodboard, through 3D visualisations, to the last weld in production \u2014 the whole process is led by one team. The same 1930s reference that opened this story now stands on a beach in Makarska \u2014 in aluminium, steel and a colour tailored to the client.<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" style=\"width: 100%; max-width: 1200px; height: auto; border-radius: 16px; display: block; margin: 0 auto 16px;\" src=\"https:\/\/apparis.hr\/wp-content\/uploads\/2026\/09\/beach-deco-logo.jpg\" alt=\"SURF beach bar Makarska in the evening, art deco oval surf bar on the beach\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2>Frequently asked questions<\/h2>\n<p><strong>How much does a custom cocktail bar cost?<\/strong><br \/>\nThe price depends on size, equipment and the level of customisation. We prepare a quote with an exact price after the first conversation.<\/p>\n<p><strong>How long does it take to build a modular surf bar?<\/strong><br \/>\nFrom first sketch to delivery, 10\u201312 weeks on average \u2014 design 3\u20134 weeks, production 6\u20138 weeks, installation 1 day.<\/p>\n<p><strong>Do I need a building permit for a modular bar?<\/strong><br \/>\nModular units generally have a simpler procedure than conventional construction, and it depends on the location and concession. We advise you through the entire process of obtaining the necessary documentation.<\/p>\n<p><strong>Do you also make smaller mobile bars for events?<\/strong><br \/>\nYes \u2014 alongside fixed units we also offer <a href=\"https:\/\/apparis.hr\/mobilne-prikolice\/\">mobile hospitality trailers<\/a> for festivals, events and seasonal operation.<\/p>\n<p>&nbsp;<\/p>\n<h2>Planning a beach bar, pool bar or party hub?<\/h2>\n<p>We design and manufacture custom cocktail bars \u2014 from oval surf bars to mobile bars for events and festivals. Architectural design, professional equipment and mobility in one solution.<\/p>\n<p><strong><a href=\"https:\/\/apparis.hr\/kontakt\/\">Request a quote for a custom cocktail bar \u2192<\/a><\/strong><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;] The client asked for something that doesn&#8217;t exist in the Apparis catalogue: a professional beachfront hospitality unit that looks like a surf bar, works as a party zone and closes into a secure whole in a single move. We don&#8217;t just manufacture custom modular units \u2014 we design them from the first sketch.&hellip;<\/p>\n","protected":false},"author":3,"featured_media":13018,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","footnotes":""},"categories":[30],"tags":[],"class_list":["post-13009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novosti","category-30","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Beach Bar Makarska, Case Study | Apparis Grupa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/apparis.hr\/en\/?p=13009\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beach Bar Makarska, Case Study | Apparis Grupa\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_column_text css=&#8221;&#8221;] The client asked for something that doesn&#8217;t exist in the Apparis catalogue: a professional beachfront hospitality unit that looks like a surf bar, works as a party zone and closes into a secure whole in a single move. 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